FOUNDED in St. Petersburg Florida in 2021.
About Us
Welcome to Ballistics Matter, a clothing and tee shirt manufacturer with a mission that goes beyond fabric and thread. Founded and operated by veterans, our brand is built on the principles of honor, courage, and commitment. At Ballistics Matter, we're not just creating apparel; we're weaving the spirit of service and sacrifice into every product we offer.
Our Mission
Our mission is twofold: to provide high-quality, durable clothing that speaks to the values of bravery and resilience, and to give back to those who have given so much for our country. We believe in supporting our brothers and sisters in arms, both active duty and retired, through various veteran organizations. A portion of every sale goes directly to initiatives that assist veterans in need, fund rehabilitation programs, and support military families facing hardships.
Supporting Those Who Serve
The inspiration behind Ballistics Matter stems from our own experiences on the front lines. We understand the sacrifices made by our military personnel and their families. This understanding drives our commitment to creating products that not only serve as a symbol of support for our armed forces but also provide tangible assistance to veteran communities.
Our collections are designed to honor the courage and dedication of those who put their lives on the line to protect our country. From tees that feature inspiring messages to custom-designed apparel that pays homage to specific branches and units, Ballistics Matter offers a way for everyone to show their support for our troops and veterans.
A Veteran-Owned Business
As a veteran-owned business, we are deeply connected to the military community. Our team is comprised of former service members who bring their unique perspectives and skills to every aspect of our operations. This connection ensures that our products are not only of the highest quality but also truly representative of the values and traditions of the military.
Our Commitment to Quality
At Ballistics Matter, quality is paramount. We use only the best materials and manufacturing techniques to ensure that our clothing stands up to the demands of daily life, just as our service members stand up to the challenges they face. Our products are designed to last, offering both comfort and style that you can count on.
Join Us in Supporting Our Heroes
By choosing Ballistics Matter, you're not just buying a piece of clothing; you're joining a community of support for our nation's heroes. Together, we can make a difference in the lives of those who have served and continue to serve our country. Explore our collections and find the perfect way to show your support for our troops and veterans.
Thank you for standing with us. Together, we honor the sacrifice and celebrate the spirit of our military community
Meet the Team
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Mike Collier
FOUNDER & CEO
Mike spent 6 years in 7th SFG as a communications sergeant, and is a proud veteran and patriot believing wholeheartedly in the Second Amendment. This right “shall not be infringed” and Ballistics Matter is geared towards those who believe the same.
His dream was to start a company to help veterans transition from military to civilian life, find their MEANING and PURPOSE in a fulfilling career, and to combat veteran suicide.
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Daniel Miller
CFO
Dan is a multi-time entrepreneur, martial artist and self-defense coach who is passionate about 2A rights, and freedom of choice. Dan is an advocate of veterans support services such as Mission 22 and Wounded Warrior Project.